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Aimee Sheridan

Nonprofit Strategist. Power Planner. Wisdom Seeker. Coach. Fun Finder. Grateful Human.

I spent the last 20 years in non-profit leadership roles; raising revenue, awareness and building community partnerships to support services that care for those in need. My focus and strength has been creating comprehensive written plans and building strong teams to work the plans. I believe the planning can be simple, and easy to do.

Aimee Sheridan

Nonprofit Strategist. Power Planner. Wisdom Seeker. Coach. Fun Finder. Grateful Human.

I spent the last 20 years in non-profit leadership roles; raising revenue, awareness and building community partnerships to support services that care for those in need. My focus and strength has been creating comprehensive written plans and building strong teams to work the plans. I believe the planning can be simple, and easy to do.

My name is Aimee, and I’m an acronym addict.

Former acronym addict.

These were my acronyms of choice: GRPI, RACI, SMART, SWOT, KPI, ROI – and my own clever invention, GOMAPS (it took weeks to come up with that one).

Then, there is all the B.S. (business speak); Goals, objectives, strategies, tactics, lead, contributor…the list goes on.

These acronyms and terminology represent very valuable processes to write good plans. They also overwhelm us from the outset and stall the planning process.

What if we could take planning and simplify it – make it accessible in a way everyone understands?

We can. Through Storytelling.

Study of the human brain and human behavior shows us that storytelling is inherently part of being human.

We remember it. We internalize it. We act on it.

It’s a power tool in our toolbox.

Since we know this to be true, you need to write your plan as a story. I will show you how.

Plus, it’s way more fun that way.

“Storytelling is the power tool in every fundraiser’s toolbox” 

 Aimee Sheridan